Jensen Huang Recalls China Visit: Every Restaurant I Ate At Used Me as a 'Spokesperson'

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On October 14, NVIDIA (NVDA) Chief Executive Officer Jensen Huang recalled his experiences during his visit to China in May of this year on a program released by well-known podcast host Lex Fridman on October 13. He stated that he received a warm welcome on the streets of Beijing, drawing crowds wherever he went, and that even the restaurants he visited quickly turned him into a promotional signboard.

Speaking about his China trip, Jensen Huang exclaimed: "Oh man, my trip to China was just complete chaos. Did you see those scenes? I went to downtown Beijing, and it instantly became wildly bustling — it was complete pandemonium." He then joked that every restaurant he ate at treated him as a "spokesperson." "They were really quick about it — in about half an hour, I was already online, becoming a promotional signboard for every restaurant."

On May 15 of this year, during his time in Beijing, Jensen Huang visited Nanluoguxiang and other places, and tasted traditional Beijing specialties such as zhajiangmian (noodles with fried sauce) and douzhi (fermented mung bean drink). Related videos and photos quickly spread across social media, attracting widespread attention.

According to previous reports, Jensen Huang once visited the No. 69 Fangzhuanchang Zhajiangmian restaurant in Beijing, where he tasted the noodles and repeatedly praised them as "delicious." As news of Jensen Huang's visit spread, the restaurant gained consumer attention and subsequently launched a special meal set inspired by his iconic leather jacket image.