阿里京东均尝试，C2M为什么有如此神奇的能力？

中国家电网2021-04-21

马云曾经说过：“传统电商已经过时，新零售时代来临。”这是事实，也是很多平台转型升级的一个契机，随着C2M商业形态的出现，为工厂、物流、电商等上下游企业的转型升级，提供了一个机会。那么为什么C2M模式有这么强大的能力呢?C2M商业生态可以让市场各方实现多赢。具体来说，消费者可以以工厂价格享受大牌的品质商品。工厂则是根据订单生产以实现零库存，同时省掉中间渠道成本，直达消费者。据广州某化妆品企业透露...

Source Link

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Comments

Miaw
2021-04-21
Miaw
C2M = Consumer to ???
- jianguang:
  Meow

Leave a comment

{"i18n":{"language":"en_US"},"isChannel":false,"data":{"share":"https://ttm.financial/m/news/2129787364?lang=en_US&edition=fundamental","thumbnail":"https://static.tigerbbs.com/ca2161e8ddb469de4171b1fb09459c6b","is_english":false,"pubTime":"2021-04-21 17:31","share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","id":"2129787364","market":"hk","top_or_hot":-1,"title":"阿里京东均尝试，C2M为什么有如此神奇的能力？","media":"中国家电网","content":"<div>\n<p>马云曾经说过：“传统电商已经过时，新零售时代来临。”这是事实，也是很多平台转型升级的一个契机，随着C2M商业形态的出现，为工厂、物流、电商等上下游企业的转型升级，提供了一个机会。\n那么为什么C2M模式有这么强大的能力呢?C2M商业生态可以让市场各方实现多赢。具体来说，消费者可以以工厂价格享受大牌的品质商品。工厂则是根据订单生产以实现零库存，同时省掉中间渠道成本，直达消费者。\n据广州某化妆品企业透露...</p>\n\n<a href=\"https://cj.sina.cn/article/normal_detail?url=https://finance.sina.com.cn/tech/2021-04-21/doc-ikmxzfmk8138177.shtml\">Source Link</a>\n\n</div>\n","source":"lsy1618997487018","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>阿里京东均尝试，C2M为什么有如此神奇的能力？</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n阿里京东均尝试，C2M为什么有如此神奇的能力？\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-04-21 17:31 北京时间&nbsp;&nbsp;&nbsp;<a href=https://cj.sina.cn/article/normal_detail?url=https://finance.sina.com.cn/tech/2021-04-21/doc-ikmxzfmk8138177.shtml><strong>中国家电网</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>马云曾经说过：“传统电商已经过时，新零售时代来临。”这是事实，也是很多平台转型升级的一个契机，随着C2M商业形态的出现，为工厂、物流、电商等上下游企业的转型升级，提供了一个机会。\n那么为什么C2M模式有这么强大的能力呢?C2M商业生态可以让市场各方实现多赢。具体来说，消费者可以以工厂价格享受大牌的品质商品。工厂则是根据订单生产以实现零库存，同时省掉中间渠道成本，直达消费者。\n据广州某化妆品企业透露...</p>\n\n<a href=\"https://cj.sina.cn/article/normal_detail?url=https://finance.sina.com.cn/tech/2021-04-21/doc-ikmxzfmk8138177.shtml\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"09618","symbol_name":"京东集团-SW","start_time":0,"source_url":"https://cj.sina.cn/article/normal_detail?url=https://finance.sina.com.cn/tech/2021-04-21/doc-ikmxzfmk8138177.shtml","article_id":"2129787364","we_media_id":null,"thumbnails":["https://static.tigerbbs.com/ca2161e8ddb469de4171b1fb09459c6b"],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2129787364","pubTimestamp":1618997482,"columns":[],"sourceInfo":{"source_id":"lsy1618997487018","name":"中国家电网"},"weMediaInfo":null,"summary":"马云曾经说过：“传统电商已经过时，新零售时代来临。”这是事实，也是很多平台转型升级的一个契机，随着C2M商业形态的出现，为工厂、物流、电商等上下游企业的转型升级，提供了一个机会。\n那么为什么C2M模式","collect":0,"end_time":0,"defaultTopTitle":"sina.cn","property":[],"viewcount":null,"language":"zh","relate_stocks":{"09618":"京东集团-SW","JD":"京东"},"translate_title":"Ali JD.com has tried. Why does C2M have such magical ability?","themeId":null,"isJumpTheme":false,"ttsUrl":"https://static.tigerbbs.com/db93dc1f778c7d3abe9d033e657dd96d","symbols_score_info":{"09618":0.9,"JD":0.9},"content_text":"马云曾经说过：“传统电商已经过时，新零售时代来临。”这是事实，也是很多平台转型升级的一个契机，随着C2M商业形态的出现，为工厂、物流、电商等上下游企业的转型升级，提供了一个机会。\n那么为什么C2M模式有这么强大的能力呢?C2M商业生态可以让市场各方实现多赢。具体来说，消费者可以以工厂价格享受大牌的品质商品。工厂则是根据订单生产以实现零库存，同时省掉中间渠道成本，直达消费者。\n据广州某化妆品企业透露，通过C2M方式，公司的零售价比传统的经销批发价提高30%，综合利润可以多出20%。而对于消费者来说，由于省去经销商环节，购买价格可以减少50%。\nC2M为什么具有如此神奇的能力?\n作为C2M模式的首倡者和践行者，必要商城提出了“大牌品质、工厂价格”，即消费者以能以工厂价格享受大牌品质的商品服务。究其原因，C2M模式下，消费者的需求是直接提交给工厂的，而工厂通过柔性改造后，是可以直接按照消费者的需求生产。因此，工厂可以将省下来的中间成本，部分让利给消费者。\n专家称，传统电商模式和C2M模式的本质区别是，传统电商只是提升商品流通环节的效率，而C2M则提升订单收集、生产、流通等各个环节的效率。\n据了解，C2M模式已经得到不少地方政府的重视。今年以来，浙江省推出“超级”工厂计划，广州计划打造全球“定制之都”。两地政府都在围绕C2M模式，推动本地制造企业转型升级。\n在这一模式支持下，消费者直接通过平台下单，工厂接到个性化订单后，根据消费者需求设计、采购、生产和发货。这样做的优势，可以省掉代理商等多个中间环节，从而让消费者以工厂的价格享受大牌的品质。\n阿里将目光转向C2M的同时，京东也提出聚焦1000个产业带和源产地的100万家优质工厂型及农场型商家，赋能10万个工厂型商家具备C2M能力;拼多多则推出“新品牌计划”2.0版，提出5年扶持100个产业带，带动1万亿元销售额。\n“平台纷纷将目光投向两个领域，一个是收入水平相对低、基础设施建设水平不完善，但边际消费倾向高、需求潜力大的下沉市场;另一个就是为解决供给侧对市场需求的快速反应，电商需要打通商业物联网和工业互联网，对传统制造业进行数字化改造，重构商业生态。”胡麒牧表示。\n而必要商城在之后的市场发展中，也将持续深耕C2M制造业领域，利用掌握的海量数据资源反哺制造商，帮助制造商进行柔性生产改造，从而获得在市场中占据高地。","kind":"news","is_publish_news":true,"is_publish_highlight":true,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1},"commentList":[{"id":378337295,"gmtCreate":1618999608317,"gmtModify":1704718080992,"author":{"id":"3569028586400878","authorId":"3569028586400878","name":"Miaw","avatar":"https://static.tigerbbs.com/bd318611f16b0eb6de098c8b733c85fd","vip":1,"crmLevel":5,"crmLevelSwitch":0,"idStr":"3569028586400878","authorIdStr":"3569028586400878"},"htmlText":"C2M = Consumer to ???&nbsp;","listText":"C2M = Consumer to ???&nbsp;","text":"C2M = Consumer to ???","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":1,"repostSize":0,"link":"https://ttm.financial/post/378337295","repostId":2129787364,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"comments":[{"id":4096366,"gmtCreate":1619045018313,"gmtModify":1680785008176,"authorId":3561947625505294,"author":{"id":3561947625505294,"idStr":"3561947625505294","authorId":3561947625505294,"name":"jianguang","avatar":"https://static.tigerbbs.com/ba8bad94c928a5789228b91d99514252","vip":1,"currentWearingBadge":{"badgeId":"a83d7582f45846ffbccbce770ce65d84-1","templateUuid":"a83d7582f45846ffbccbce770ce65d84","name":"Real Trader","description":"Completed a transaction","bigImgUrl":"https://static.tigerbbs.com/2e08a1cc2087a1de93402c2c290fa65b","smallImgUrl":"https://static.tigerbbs.com/4504a6397ce1137932d56e5f4ce27166","grayImgUrl":"https://static.tigerbbs.com/4b22c79415b4cd6e3d8ebc4a0fa32604","redirectLinkEnabled":0,"hasAllocated":1,"isWearing":1,"stampPosition":0,"hasStamp":0,"allocationCount":1,"allocatedDate":"2021.12.21","individualDisplayEnabled":0,"individualDisplaySort":0,"categoryType":1100},"crmLevel":5,"crmLevelSwitch":1,"individualDisplayBadges":[]},"repliedAuthorId":0,"objectId":378337295,"type":1,"supId":0,"prevId":0,"content":"<u>Meow</u>","text":"<u>Meow</u>","html":"<u>Meow</u>"}],"langContent":"EN"}],"isCommentEnd":false,"newsSizeData":{"likeSize":4,"commentSize":1,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"deviceId":"web-server-community-laohu8-v3","version":"4.29.3","shortVersion":"4.29.3","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2129787364"}