Apple boosting iPhone production by as much as 20% this year: report

Dow Jones2021-07-14

MW Apple boosting iPhone production by as much as 20% this year: report

By Mike Murphy

Apple Inc. is seeking to sharply ramp up production of iPhones this year, anticipating heavy demand for its upgrade cycle, Bloomberg News reported Tuesday night.

Apple $(AAPL)$ has asked its suppliers to build as many as 90 million iPhones in 2021, Bloomberg reported, about a 20% boost from the roughly 75 million units produced in recent years.

While the technology improvements in this year's new iPhone -- which is expected to be unveiled in September -- are expected to be incremental, Apple is counting on 5G and the more open post-vaccine business environment to drive sales, Bloomberg said.

Another source told Bloomberg that the increase is also an attempt to capitalize on sanctions against Chinese smartphone maker Huawei Technologies Co., which have hurt its global sales plaguing the company.

-Mike Murphy; 415-439-6400; AskNewswires@dowjones.com

 

$(END)$ Dow Jones Newswires

July 13, 2021 23:22 ET (03:22 GMT)

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Comments

  • Vegelick
    2021-07-14
    Vegelick
    Pls like
  • HighFly168
    2021-07-14
    HighFly168
    Inquisitive on Apple new products and new tech….
  • AdrianT
    2021-07-14
    AdrianT
    $Appl run continues ?
  • Ericho
    2021-07-14
    Ericho
    Looking forward for the new iphone. 
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