如何跟苹果手表竞争?瑞士手表业:变的更壕!

华尔街见闻2022-06-12

当中低端需求被智能穿戴设备挤压,瑞士钟表业将重心转向高端产品。据瑞士钟表业联合会的数据显示,2021年瑞士钟表业创下历史最好成绩,收入达到212亿瑞士法郎(约合215亿美元),同比增长了约三分之一。美国市场的销量增长了28%。与此同时,销量却在下滑。瑞士钟表商去年售出了1570万只手表,仅为十年前的一半。该协会表示,销量下滑的主要原因是经济型手表与苹果公司生产的智能手表形成了直接竞争。随着疫情的...

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Comments

  • 不死鸟.
    2022-06-13
    不死鸟.
    👍
  • MINH
    2022-06-13
    MINH
    Noted 
  • HCBICE
    2022-06-12
    HCBICE
    [財迷] 
  • HCBICE
    2022-06-12
    HCBICE
    [財迷] 
  • 李白不会写诗
    2022-06-12
    李白不会写诗
    價格上漲 絕對是任何一個品牌最好的選擇
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