Apple Counts on Upscale Shoppers to Turn Latest iPhone Into Hit

Bloomberg2022-09-16

Preorders show that costliest iPhone 14 is most popular modelEven without price hike, Apple benefits from shift to high end(Bloomberg) -- The latest iPhone hits stores Friday, and Apple Inc. is ...

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Comments

  • tigernaut
    2022-09-17
    tigernaut
    👍
  • Bigboy
    2022-09-17
    Bigboy
    Apple Apple in the stall Who will be the Best Seller for IPhone 14 in the world?
  • 慢的老人
    2022-09-16
    慢的老人
    $Apple(AAPL)$iPhones are targetted at the rich as well as those who want to "look" rich. Their marketing strategy is top notch [LOL] 
    • AthenaVeblen
      To some extent, buying Apple's latest mobile phone is a way for young people to keep up with the Joneses. Even if they need to buy in installments.
    • MurrayBulwer
      With the price of new generation products getting higher and higher, Apple's customer positioning is becoming more and more high-end.
    • PorterLamb
      So Apple won't cheat the poor. This is a good thing for me.
  • Bspn
    2022-09-16
    Bspn
    K
  • SCLIEW
    2022-09-16
    SCLIEW
    666
  • Natnaiviv
    2022-09-16
    Natnaiviv
    apple has a market and many shoppers are willing to spend $$
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