Alphabet's Ad Business Slows to a Trickle. Time to Sell?

Motley Fool2022-10-27

Coming into Alphabet's third-quarter earnings report on Tuesday night, there were already signs that growth would be sluggish.Fellow digital advertising stock Snap said revenue growth slowed to just ...

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Comments

Guardian_J
2022-10-28
Guardian_J
O no ..
Steve81
2022-10-27
Steve81
Jiayou
- Steve81:
  Good
shuzyst
2022-10-27
shuzyst
9
jasonpstt
2022-10-27
jasonpstt
Ok
Jasonlim
2022-10-27
Jasonlim
Like
- shuzyst:
  o
T202311701
2022-10-27
T202311701
O
- jasonpstt:
  ok

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Time to Sell?\n</h2>\n\n<h4 class=\"meta\">\n\n\n2022-10-27 11:31 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://www.fool.com/investing/2022/10/26/alphabets-ad-biz-slows-to-a-trickle-time-to-sell/><strong>Motley Fool</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Coming into Alphabet's third-quarter earnings report on Tuesday night, there were already signs that growth would be sluggish.Fellow digital advertising stock Snap said revenue growth slowed to just ...</p>\n\n<a href=\"https://www.fool.com/investing/2022/10/26/alphabets-ad-biz-slows-to-a-trickle-time-to-sell/\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":null,"symbol_name":null,"start_time":0,"source_url":"https://www.fool.com/investing/2022/10/26/alphabets-ad-biz-slows-to-a-trickle-time-to-sell/","article_id":"2278050387","we_media_id":null,"thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2278050387","pubTimestamp":1666841513,"columns":[],"sourceInfo":{"source_id":"fool_stock","name":"Motley Fool"},"weMediaInfo":null,"summary":"The recession is coming for the search giant.","collect":0,"end_time":0,"defaultTopTitle":"fool.com","property":[],"viewcount":null,"language":"en","relate_stocks":{},"translate_title":"Alphabet的广告业务放缓至涓涓细流。该卖了？","themeId":"","isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"TWX":1},"content_text":"Coming into Alphabet's third-quarter earnings report on Tuesday night, there were already signs that growth would be sluggish.Fellow digital advertising stock Snap said revenue growth slowed to just 6% in its third quarter, and Alphabet management had already warned about macroeconomic uncertainty in its second-quarter earnings report.Those fears were validated when the Google parent posted third-quarter results that were even worse than expected.Revenue increased just 6%, or 11% in constant currency, to $69.1 billion and ultimately missed estimates at $70.6 billion. 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Both times, in the financial crisis and the coronavirus pandemic, advertising growth fell sharply but quickly rebounded as the economic climate improved, and that should be the case again.Google's advertising products are essential tools for a wide range of businesses, and it has a near monopoly on search, with around 90% in market share in the countries where it operates. Despite the decelerating growth, this is not a broken business by any means.Investors should expect slow growth over the next few quarters, as ad demand is likely to be weak, but Alphabet's strengths are still intact. 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