Affirm Stock Jumps After Report of Strong Buy Now, Pay Later Use on Black Friday -- WSJ

Dow Jones2023-11-28

By Angel Au-Yeung

Shares of Affirm Holdings, a payments platform best known for its buy now, pay later offering, were recently up 10%. 

   -- The rise is due in large part to a report from Adobe that said buy now, 
      pay later transactions drove $760 million in online spending in Black 
      Friday weekend sales, up 20% from last year. 
 
   -- Adobe expects Cyber Monday to be the biggest online shopping day of all 
      time, forecasting more than $12 billion spent by consumers. 
 
   -- Some of that growth was linked to higher prices, but demand was also part 
      of that projection.

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(END) Dow Jones Newswires

November 27, 2023 14:16 ET (19:16 GMT)

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