Li Auto's Profit Margins Likely Pressured After Price Cuts -- Market Talk

Dow Jones04-23

0606 GMT - Li Auto's gross profit margin may be pressured further, Deutsche Bank analysts Edison Yu and Bin Wang write in a note. Its sales volume has been trending toward the low end of its guidance this year, and the analysts think its goal of maintaining a 20% margin may be hard to achieve. The Chinese electric-vehicle maker cut prices for its L-series plug-in hybrid models and pure EV Mega on Monday. It is facing intensifying competition from the Huawei-backed Seres EVs with Huawei launching a new M5 model later today, most likely priced lower compared with Li's L6 model, the analysts add. Deutsche Bank maintains a buy rating on the stock; shares were last down 0.5% at HK$97.00. (jiahui.huang@wsj.com; @ivy_jiahuihuang)

 

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April 23, 2024 02:06 ET (06:06 GMT)

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