Six Flags Entertainment (SIX) said Friday that it is introducing Six Flags Metaverse on Roblox (RBLX).
The company said the metaverse gaming platform will feature virtual roller coasters, Fright Fest-inspired mazes and interactive games. Through Digital Twin's "Coastercoin" software, users can collect virtual coins redeemable for Six Flags rewards and activities at physical parks.
Six Flags Metaverse on Roblox is now live and accessible to users globally, the company added.
Six Flags shares were up nearly 3% in recent trading, while Roblox was slightly lower.
Price: 33.52, Change: +0.91, Percent Change: +2.78
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