Ammo Says Firearms Industry Hurt by Macroeconomic Conditions -- Market Talk

Dow Jones08-09
 

1736 ET - Ammo misfired in its first quarter, and it says the economy is to blame. The ammunition manufacturer and owner of weapons-marketplace GunBroker said the current macroeconomic environment negatively affected businesses across the sector, as it reported falling revenue and widening losses. The company said it plans to grow its margins by streamlining its manufacturing operations and is seeking to boost sales on GunBroker by offering flexible financing and adding a cross-selling option at checkout. (victor.swezey@wsj.com)

 

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August 08, 2024 17:36 ET (21:36 GMT)

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