PC shipments fall in Q3 despite AI push by Microsoft, chipmakers

Yahoo Finance10-10

The global PC industry hit a snag in the third quarter, as worldwide shipments declined for the first time in three quarters — despite hype around so-called artificial intelligence PCs and growth in ...

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Shipments dropped the most in China, with Gartner reporting a 10% collapse in demand in the country as government and state-affiliated entities sought out fewer desktops.Shipments in Europe, the Middle East, and Africa took a less dramatic hit than China, dropping 1.5% due to a flurry of events that Gartner says distracted consumers, including elections in the UK and France and sporting events like the Olympics. The US, meanwhile, saw a 5.6% increase in shipments, while Japan saw double-digit growth in the quarter.According to Gartner analyst Mikako Kitagawa, AI PCs “did not boost the ","collect":0,"end_time":0,"defaultTopTitle":"yahoo.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4585":"ETF&股票定投概念","INTC":"英特尔","IE00B1BXHZ80.USD":"Legg Mason ClearBridge - US Appreciation A Acc USD","IE00B3M56506.USD":"NEUBERGER BERMAN EMERGING MARKETS EQUITY \"A\" (USD) ACC","IE0003U64NQ7.SGD":"PIMCO BALANCED INCOME AND GROWTH \"M\" (SGDHDG) ACC","LU0198837287.USD":"UBS (LUX) EQUITY SICAV - USA GROWTH \"P\" (USD) ACC","IE00BMPRXQ63.HKD":"NEUBERGER BERMAN NEXT GENERATION CONNECTIVITY FUND \"A\" (HKDHDG) ACC","LU1064131342.USD":"Fullerton Lux Funds - Global Absolute Alpha A Acc USD","IE000KEQY171.SGD":"PIMCO BALANCED INCOME AND GROWTH \"M\" (SGDHDG) INC","BK4587":"ChatGPT概念","LU1951198990.SGD":"Natixis Thematics AI & Robotics Fund H-R/A SGD-H","2NVD.UK":"2X NVIDIA ETP","MSFT":"微软","LU1951200564.SGD":"Natixis Thematics AI & Robotics Fund R/A SGD","IE00BKVL7J92.USD":"Legg Mason ClearBridge - US Equity Sustainability Leaders A Acc USD","PC":"Premium Catering (Holdings) Ltd.","LU0127658192.USD":"EASTSPRING INVESTMENTS GLOBAL TECHNOLOGY \"A\" (USD) ACC","LU1303367103.USD":"摩根大通多经理另类基金 A (acc)","BK4588":"碎股","IE00B7KXQ091.USD":"Janus Henderson Balanced A Inc USD","GFS":"GLOBALFOUNDRIES Inc.","NVDA":"英伟达","IE00BLSP4239.USD":"Legg Mason ClearBridge - Tactical Dividend Income A Mdis USD Plus","BK4141":"半导体产品","LU2098885051.SGD":"JPMorgan Funds - Multi-Manager Alternatives A (acc) SGD","IE00B775SV38.USD":"NEUBERGER BERMAN US MULTICAP OPPORTUNITIES \"A\" (USD) ACC","IE00BFSS7M15.SGD":"Janus Henderson Balanced A Acc SGD-H","LU1880398554.USD":"AMUNDI FUNDS GLOBAL EQUITY \"A2\" (USD) INC","3NVD.UK":"LS 3X NVIDIA","IE00B19Z9505.USD":"美盛-美国大盘成长股A Acc","IE0004091025.USD":"BNY MELLON GLOBAL OPPORTUNITIES \"B\" (USD) ACC","IE00BJTD4V19.USD":"NEUBERGER BERMAN US LONG SHORT EQUITY \"A1\" (USD) ACC","IE00BDCRKT87.USD":"PINEBRIDGE GLOBAL DYNAMIC ASSET ALLOCATION \"ADC\" (USD) INC","BK4209":"餐馆","AMD":"美国超微公司","LU0719512351.SGD":"JPMorgan Funds - US Technology A (acc) SGD","LU0056508442.USD":"贝莱德世界科技基金A2","IE00BZ199S13.USD":"BNY MELLON MOBILITY INNOVATION \"B\" (USD) ACC","LU0048584097.USD":"FIDELITY FUNDS  GLOBAL THEMATIC OPPORTUNITIES \"A\" (USD) INC","IE00BJJMRY28.SGD":"Janus Henderson Balanced A Inc SGD","IE00BMPRXR70.SGD":"Neuberger Berman 5G Connectivity A Acc SGD-H","LU0321505439.SGD":"Schroder ISF Global Dividend Maximiser A Acc SGD","LU0109392836.USD":"富兰克林科技股A","IE00BFXG0V08.USD":"BNY MELLON GLOBAL LEADERS \"B\" (USD) ACC","L":"洛斯公司","IE000W1ABFV2.USD":"PIMCO BALANCED INCOME AND GROWTH \"R\" (USD) INC","IE0004445015.USD":"JANUS HENDERSON BALANCED \"A2\" (USD) ACC","BK4592":"伊斯兰概念","LU1242518931.SGD":"Fullerton Lux Funds - Asia Absolute Alpha A Acc SGD","IE00BWXC8680.SGD":"PINEBRIDGE US LARGE CAP RESEARCH ENHANCED \"A5\" (SGD) ACC"},"translate_title":"尽管微软和芯片制造商推动人工智能，第三季度PC出货量仍下降","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"PC":1,"MSFT":0.9,"AMD":0.8,"GFS":0.8,"INTC":0.8,"NVDA":0.7,"L":0.6,"3NVD.UK":0.6,"2NVD.UK":0.6},"content_text":"The global PC industry hit a snag in the third quarter, as worldwide shipments declined for the first time in three quarters — despite hype around so-called artificial intelligence PCs and growth in the US and Japan.\nAccording to Gartner, third quarter PC shipments, or devices sent out to retailers for sale, fell 1.3% year over year to 62.9 million units from 63.8 million units in the same period in 2023. Shipments dropped the most in China, with Gartner reporting a 10% collapse in demand in the country as government and state-affiliated entities sought out fewer desktops.\nShipments in Europe, the Middle East, and Africa took a less dramatic hit than China, dropping 1.5% due to a flurry of events that Gartner says distracted consumers, including elections in the UK and France and sporting events like the Olympics. The US, meanwhile, saw a 5.6% increase in shipments, while Japan saw double-digit growth in the quarter.\nStill, the PC industry is in the midst of a broader comeback after years of declines and the massive amount of growth it experienced at the onset of the pandemic. At the time, consumers and enterprises bought up virtually as many PCs as they could get their hands on to ensure they had the means to work and stay entertained while stuck in their homes for months on end.\n\n\n\n  Microsoft corporate vice president of Surface Devices Brett Ostrum unveils the company's new Copilot+ PC line. (Jason Redmond/AFP via Getty Images)\n \n\n  JASON REDMOND via Getty Images\n \n\nBut that boom meant people who might have been holding off on buying PCs ended up purchasing them sooner than they otherwise would have, pulling future sales forward. With so many customers outfitted with new PCs, demand crumbled, leading to an extended slump that lasted roughly two years, including the worst decline in 17 years in 2023. The slump hit companies ranging from PC manufacturers for Microsoft (MSFT) to chipmakers Intel (INTC), AMD (AMD), and Nvidia (NVDA).\nIn Q2 2023, as sales struggled, Microsoft reported that its Windows OEM sales, or sales of its Windows operating system to laptop and desktop manufacturers, fell 39% year over year. Intel and AMD saw similar declines, with Intel reporting that its first quarter 2023 Client Computing Group revenue, the organization responsible for PC chip sales, dropped an incredible 38% compared to Q1 2022. AMD reported a 65% year-over-year drop in net revenue in its Client group in 2023 from $2.1 billion to $739 million.\nThe shipment declines come as the PC industry is pushing the concept of AI PCs, or computers outfitted with neural processing units (NPUs) or high-powered graphics cards that can run AI applications locally rather than via the cloud.\nMicrosoft is pushing its own version of AI PCs it refers to as Copilot+ PCs, which meet certain hardware requirements such as powerful NPUs. But the marketing doesn’t seem to be paying off.\nAccording to Gartner analyst Mikako Kitagawa, AI PCs “did not boost the demand for PCs since buyers have yet to see their clear benefits or business value.”\n\n\n\n  AI pushers: In New York City. (Photo by Beata Zawrzel/NurPhoto via Getty Images)\n \n\n  NurPhoto via Getty Images\n \n\nWhat’s more, she said, the end of Windows 10 support in 2025 didn’t drive updates in areas like China.\nThere’s still plenty of debate about whether AI will become a huge selling point for consumer electronics, whether that’s PCs or smartphones. So far, Microsoft has shown off a number of potentially useful AI features for Windows 11, including its Click to Do option that provides you with a context-sensitive set of options to take action on what you’re viewing on your screen.\nMicrosoft says you can do things like remove or blur the background in a photo or perform a visual search using Bing, allowing the search engine to search for content based on images rather than words.\nBut it’s not clear yet if AI is a major selling point for consumers. Jefferies recently downgraded Apple’s stock saying that expectations for AI-powered iPhones are overblown. And if that holds true, you can bet it’ll be the same for PCs.\nRegardless of the declines in Q3 or whether AI proves to be the kind of catalyst the industry needs, Kitagawa says PC shipments should improve for the year as a whole and blow up in 2025.\n“At the worldwide level, PC demand will see more uptake toward the end of 2024 and more robust growth in 2025, when the PC refresh will be at its peak,” said Kitagawa.\n\n\n\n   Sign up for Yahoo Finance's Week in Tech newsletter.\n  \n\n   yahoofinance\n  \n\nEmail Daniel Howley at dhowley@yahoofinance.com. Follow him on Twitter at @DanielHowley.\nFor the latest earnings reports and analysis, earnings whispers and expectations, and company earnings news, click here\nRead the latest financial and business news from Yahoo Finance.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"-1","news_tag":"dataReport","news_rank":0,"symbols":[],"gpt_button":0},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"deviceId":"web-server-community-laohu8-v3","version":"4.29.4","shortVersion":"4.29.4","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2474274001"}