1307 ET - Alibaba Group expects its long campaign for Single's day in China, which went all the way back to October, to pay off. The e-commerce giant ended the biggest shopping day in China on Nov. 11 with Taobao and Tmall achieving "relatively robust general merchandise value growth", CEO Eddie Wu says on a call with analysts. "I would say that the results that merchants achieved based on what we discussed with them going into the campaign in terms of their expectations, and then the feedback we got from them after the campaign is that results exceeded their expectations," Wu says. The company expects user growth and retention to subsequently bring more consumption upside in the future, Wu adds. American depositary shares fall 2.6% to $88.23. (sabela.ojea@wsj.com; @sabelaojeaguix)
(END) Dow Jones Newswires
November 15, 2024 13:07 ET (18:07 GMT)
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