LQR House's Subsidiary YHC Online Ltd. Enters Strategic Collaboration with TikTok for Content Monetization

Reuters08-13
LQR House's Subsidiary YHC Online Ltd. Enters Strategic Collaboration with TikTok for Content Monetization

LQR House Inc. has announced a strategic collaboration through its wholly owned subsidiary, YHC Online Ltd., based in Hong Kong. YHC Online Ltd. has entered into a Multi-Channel Network $(MCN)$ agency services contract with TikTok to develop, manage, and monetize creator-led content on the platform. This partnership signifies a major step for LQR House's expansion into the digital media and creator economy sectors. By leveraging TikTok's global influence, the company aims to boost revenue growth through scalable content strategies and enhanced media monetization capabilities. The collaboration is also expected to facilitate cross-platform campaign execution across TikTok, Meta, and Google, setting the stage for a comprehensive digital marketing operation that will drive LQR House's future growth initiatives.

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