Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources

Reuters10-09

Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources

Yext Inc., a leading brand visibility platform, has released a landmark industry analysis examining how brands can compete in the rapidly evolving AI search landscape. Analyzing 6.8 million AI citations across platforms such as ChatGPT, Gemini, and Perplexity, Yext's research reveals that 86% of AI-generated citations originate from sources brands already control, including their websites and listings. The study underscores the importance of structured, consistent information and highlights that location-level data is crucial for maximizing visibility in AI search results. Yext advises brands to centralize and structure their data, distribute it to trusted sources, and closely monitor local visibility to improve their presence in AI-generated answers. The findings offer marketers a strategic framework for boosting their competitiveness as AI-powered search becomes mainstream.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Yext Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251009106549) on October 09, 2025, and is solely responsible for the information contained therein.

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Comments

We need your insight to fill this gap

Leave a comment

{"i18n":{"language":"en_US"},"isChannel":false,"data":{"share":"https://ttm.financial/m/news/2574506021?lang=en_US&edition=fundamental","thumbnail":"","is_english":true,"pubTime":"2025-10-09 21:01","share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","id":"2574506021","market":"fut","top_or_hot":-1,"title":"Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources","media":"Reuters","content":"<html xmlns=\"http://www.w3.org/1999/xhtml\" xmlns:newsg2=\"http://iptc.org/std/nar/2006-10-01/\" xmlns:xhtml=\"http://www.w3.org/1999/xhtml\"><head><title>\n      Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources\n    </title></head><body><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<p>\n        <a href=\"https://laohu8.com/S/YEXT\">Yext Inc.</a>, a leading brand visibility platform, has released a landmark industry analysis examining how brands can compete in the rapidly evolving AI search landscape. Analyzing 6.8 million AI citations across platforms such as ChatGPT, Gemini, and Perplexity, Yext's research reveals that 86% of AI-generated citations originate from sources brands already control, including their websites and listings. The study underscores the importance of structured, consistent information and highlights that location-level data is crucial for maximizing visibility in AI search results. Yext advises brands to centralize and structure their data, distribute it to trusted sources, and closely monitor local visibility to improve their presence in AI-generated answers. The findings offer marketers a strategic framework for boosting their competitiveness as AI-powered search becomes mainstream.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Yext Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251009106549) on October 09, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nYext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources\n</h2>\n\n<h4 class=\"meta\">\n\n\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1032215980\">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Reuters </p>\n<p class=\"h-time\">2025-10-09 21:01</p>\n</div>\n\n</a>\n\n\n</h4>\n\n</header>\n<article>\n<html xmlns=\"http://www.w3.org/1999/xhtml\" xmlns:newsg2=\"http://iptc.org/std/nar/2006-10-01/\" xmlns:xhtml=\"http://www.w3.org/1999/xhtml\"><head><title>\n      Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources\n    </title></head><body><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<p>\n        <a href=\"https://laohu8.com/S/YEXT\">Yext Inc.</a>, a leading brand visibility platform, has released a landmark industry analysis examining how brands can compete in the rapidly evolving AI search landscape. Analyzing 6.8 million AI citations across platforms such as ChatGPT, Gemini, and Perplexity, Yext's research reveals that 86% of AI-generated citations originate from sources brands already control, including their websites and listings. The study underscores the importance of structured, consistent information and highlights that location-level data is crucial for maximizing visibility in AI search results. Yext advises brands to centralize and structure their data, distribute it to trusted sources, and closely monitor local visibility to improve their presence in AI-generated answers. The findings offer marketers a strategic framework for boosting their competitiveness as AI-powered search becomes mainstream.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Yext Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251009106549) on October 09, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4579","symbol_name":"人工智能","start_time":0,"source_url":"https://api.refinitiv.com/data/news/v1/stories/urn:newsml:reuters.com:20251009:nNDL5bCwY4:1","article_id":"2574506021","we_media_id":"1032215980","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2574506021","pubTimestamp":1760014873,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Reuters","introduction":"Reuters.com brings you the latest news from around the world, covering breaking news in markets, business, politics, entertainment and technology","home_visible":1,"id":"1032215980","head_image":"https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48"},"summary":"Yext Inc., a leading brand visibility platform, has released a landmark industry analysis examining how brands can compete in the rapidly evolving AI search landscape. Analyzing 6.8 million AI citations across platforms such as ChatGPT, Gemini, and Perplexity, Yext's research reveals that 86% of AI-generated citations originate from sources brands already control, including their websites and listings. The study underscores the importance of structured, consistent information and highlights that location-level data is crucial for maximizing visibility in AI search results. Yext advises brands to centralize and structure their data, distribute it to trusted sources, and closely monitor local visibility to improve their presence in AI-generated answers. The findings offer marketers a strategic framework for boosting their competitiveness as AI-powered search becomes mainstream.Disclaimer: This news brief was created by Public Technologies  using generative artificial intelligence. While ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4579":"人工智能","BK4023":"应用软件","YEXT":"Yext Inc."},"translate_title":"Yext研究显示86%的人工智能引用来自品牌管理的来源","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"YEXT":0.9},"content_text":"Yext Study Reveals 86 Percent of AI Citations Come from Brand Managed Sources\n    \n\nYext Inc., a leading brand visibility platform, has released a landmark industry analysis examining how brands can compete in the rapidly evolving AI search landscape. Analyzing 6.8 million AI citations across platforms such as ChatGPT, Gemini, and Perplexity, Yext's research reveals that 86% of AI-generated citations originate from sources brands already control, including their websites and listings. The study underscores the importance of structured, consistent information and highlights that location-level data is crucial for maximizing visibility in AI search results. Yext advises brands to centralize and structure their data, distribute it to trusted sources, and closely monitor local visibility to improve their presence in AI-generated answers. The findings offer marketers a strategic framework for boosting their competitiveness as AI-powered search becomes mainstream.\n      \n\nDisclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Yext Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251009106549) on October 09, 2025, and is solely responsible for the information contained therein.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"deviceId":"web-server-community-laohu8-v3","version":"4.35.11","shortVersion":"4.35.11","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2574506021","isCrawlerRequest":true}