Live Nation Report Finds Live Music Tops Global Entertainment Preferences

Reuters11-11
Live Nation Report Finds Live Music Tops Global Entertainment Preferences

Live Nation Entertainment Inc. has released its largest global report to date, "Living for Live," based on a survey of 40,000 people across 15 countries. The analysis reveals that live music has surpassed sports, film, and even sex as the world's favorite form of entertainment. Nearly 39% of respondents said they would choose live music over any other type of entertainment, while 70% would rather see their favorite artist live than have sex. The report highlights that live music is not only influencing culture and identity but also driving significant economic impact, with nearly six in ten fans traveling for shows annually, boosting sectors such as hotels, restaurants, and retail. Additionally, 93% of fans prefer real live experiences over virtual ones, and 80% choose to spend money on experiences rather than material goods, underscoring the growing importance of live events in the global entertainment industry.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Live Nation Entertainment Inc. published the original content used to generate this news brief via CNW (Ref. ID: C1647) on November 11, 2025, and is solely responsible for the information contained therein.
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