Under Armour's Curry Brand Exit Aligns With Turnaround Strategy -- Market Talk
Dow Jones11-15
1609 ET - Under Armour's exit from Stephen Curry's brand aligns with management's stated goal to elevate the retailer with a tighter assortment of goods sold at full price, and with better storytelling to regain customer engagement, William Blair analysts say in a note. "Achieving this goal could be a meaningful catalyst in future periods, but we continue to believe that the benefits of these actions will take time to unfold," the analysts say. They say they are encouraged overall by the company's action to get ahead of future headwinds. (kelly.cloonan@wsj.com)
(END) Dow Jones Newswires
November 14, 2025 16:10 ET (21:10 GMT)
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