Upwork Announces Future Strategy Focused on Expanding AI-Powered Workflows, Accelerating SMB Growth, and Unlocking Enterprise Expansion with 2028 Growth Targets

Reuters11-19

Upwork Announces Future <a href="https://laohu8.com/S/MSTR">Strategy</a> Focused on Expanding AI-Powered Workflows, Accelerating SMB Growth, and Unlocking Enterprise Expansion with 2028 Growth Targets

Upwork Inc. has announced its long-term growth strategy, focusing on three main areas: leveraging AI-powered workflows across its marketplace with its AI work agent Uma™, accelerating the growth of AI-related categories of work, and integrating AI agents to facilitate collaboration between talent and clients. The company plans to increase its presence among small and medium-sized businesses and expand its enterprise client base. Upwork aims to capture a greater share of the $1.3 trillion global digital knowledge work market, targeting double-digit compound annual growth rates for revenue and adjusted EBITDA through 2028. The company is also positioning itself to address the $120 billion AI Agent market by integrating AI solutions within its platform.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Upwork Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: GNW9578008-en) on November 18, 2025, and is solely responsible for the information contained therein.

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