Fiserv Inc. released its Small Business Index for November 2025, reporting a seasonally adjusted index value of 142, down one point from the previous month. Year-over-year sales increased by 0.8%, while transactions declined by 0.7% compared to November 2024. Average ticket sizes rose 1.5% year over year. Month-over-month, sales decreased by 0.6% and transactions by 0.7%. The report highlighted a strong Black Friday that supported small business sales, particularly benefiting restaurants and retailers. Spending on essentials grew by 2.1% year over year, while discretionary sales declined by 0.1%. Total goods sales fell by 0.5%, whereas services increased by 1.4%. Retail sales decreased by 1.1% year over year despite a 1.1% rise in foot traffic, attributed to a 2.3% drop in average ticket size. General merchandise and sporting goods were the only retail categories with annual growth, at 2.3% and 3.3%, respectively. Small business restaurant sales were nearly flat, down 0.1% year over year, with limited-service restaurants up 0.4% and full-service establishments down 0.7%.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Fiserv Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251203504731) on December 03, 2025, and is solely responsible for the information contained therein.
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