EQB's Acquisition of PC Financial Seen as Driver of Growth -- Market Talk

Dow Jones12-05

0758 ET - EQB's acquisition of Loblaw's financial arm is seen as a catalyst for stronger customer retention and engagement. TD Cowen analyst Graham Ryding says in a report that the PC Optimum loyalty program is a key driver of both customer stickiness and growth, while noting that direct deposit adoption could accelerate through PC Financial's 180 in‑store kiosks and its product suite, which offers cross‑selling opportunities into EQ Bank. TD Cowen raised its target price to C$103 from C$96, with EQB shares currently trading at C$98.01, down 1% year‑to‑date. (adriano.marchese@wsj.com)

 

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December 05, 2025 07:58 ET (12:58 GMT)

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