Mixue Opens First U.S. Store in Los Angeles

Reuters12-20 17:34

Mixue Opens First U.S. Store in Los Angeles

Mixue Bingcheng Co. Ltd., operating under the MIXUE Group, has launched its first U.S. store at 6922 Hollywood Blvd Suite 107 in Los Angeles, marking the brand's debut in the Americas. The opening is part of Mixue's broader global strategy, with plans to steadily expand its store footprint across the United States, including upcoming locations in New York. The company is also investing in its supply chain by expanding sourcing capabilities, improving logistics efficiency, and increasing production capacity and research and development. With over 53,000 stores worldwide, Mixue aims to bring its value-focused menu of affordable ice cream, tea, and coffee to a wider international audience.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Mixue Bingcheng Co. Ltd. published the original content used to generate this news brief via PR Newswire (Ref. ID: CN52183) on December 20, 2025, and is solely responsible for the information contained therein.

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