E.l.f. Seen as Best Positioned in Beauty Industry -- Market Talk

Dow Jones2025-12-24

1256 ET - E.l.f. Beauty looks best-positioned to benefit from increased spending on beauty in 2026, Jefferies analysts say in a note. The company has historically been able to quickly bring trends in prestige beauty to the mass market with its nimble supply chain, setting it up to win as the industry enters a makeup cycle, the analysts say. The company's guidance also looks conservative, setting up for upside to estimates, and potential tariff relief could also pose a meaningful tailwind, given its China-focused supply chain, the analysts say.(kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

December 23, 2025 12:56 ET (17:56 GMT)

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