Mercedes-Benz Group AG showcased its latest digital innovations at CES 2026, unveiling the all-new electric Mercedes-Benz GLC for its U.S. premiere. The event highlighted strategic partnerships with leading technology companies such as Dolby, Xperi, and NVIDIA, emphasizing advancements in connected car solutions and in-car entertainment. Attendees experienced immersive audio demonstrations, including Spatial Audio with Dolby Atmos in Apple CarPlay, and enhanced video streaming capabilities in the new CLA. The collaboration with NVIDIA was featured through the next-generation MB.DRIVE ASSIST PRO, offering advanced driver assistance and navigation features.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Mercedes-Benz Group AG published the original content used to generate this news brief on January 02, 2026, and is solely responsible for the information contained therein.
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