DJ Bread Financial Holdings Inc. Stock Underperforms Friday When Compared To Competitors
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Shares of Bread Financial Holdings Inc. $(BFH)$ slipped 1.10% to $80.36 Friday, on what proved to be an all-around great trading session for the stock market, with the S&P 500 Index rising 0.65% to 6,966.28 and the Dow Jones Industrial Average rising 0.48% to 49,504.07.
Bread Financial Holdings Inc. closed 1.39% below its 52-week high of $81.49, which the company reached on January 8th.
The stock demonstrated a mixed performance when compared to some of its competitors Friday, as Visa Inc. Cl A (V) fell 0.70% to $349.77, American Express Co. $(AXP)$ fell 1.92% to $375.61, and $Capital One Financial Corp(COF-N)$. $(COF)$ fell 2.53% to $249.20.
Trading volume (685,155) remained 55,621 below its 50-day average volume of 740,776.
Data source: Dow Jones Market Data, FactSet. Data compiled January 9, 2026.
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(END) Dow Jones Newswires
January 09, 2026 17:21 ET (22:21 GMT)
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