Is It Time To Reassess Vital Farms (VITL) After Recent Share Price Weakness?

Simply Wall St.01-09

If you are wondering whether Vital Farms shares are offering fair value at around US$30.06, the key question is how its current price compares with what the business might be worth. The stock has been...

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The stock has been...</p>\n\n<a href=\"https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-vitl/vital-farms/news/is-it-time-to-reassess-vital-farms-vitl-after-recent-share-p\">Source Link</a>\n\n</div>\n","source":"simplywall_highlight","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Is It Time To Reassess Vital Farms (VITL) After Recent Share Price Weakness?</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nIs It Time To Reassess Vital Farms (VITL) After Recent Share Price Weakness?\n</h2>\n\n<h4 class=\"meta\">\n\n\n2026-01-09 10:31 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-vitl/vital-farms/news/is-it-time-to-reassess-vital-farms-vitl-after-recent-share-p><strong>Simply Wall St.</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>If you are wondering whether Vital Farms shares are offering fair value at around US$30.06, the key question is how its current price compares with what the business might be worth. The stock has been...</p>\n\n<a href=\"https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-vitl/vital-farms/news/is-it-time-to-reassess-vital-farms-vitl-after-recent-share-p\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU2308191902.HKD","symbol_name":"BNP PARIBAS ECOSYSTEM RESTORATION \"CLASSIC\" (HKD) ACC","start_time":0,"source_url":"https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-vitl/vital-farms/news/is-it-time-to-reassess-vital-farms-vitl-after-recent-share-p","article_id":"2602343295","we_media_id":null,"thumbnails":["https://images.simplywall.st/asset/industry/5122000-choice2-main-header/1585186547117"],"rights":{"source":"simplywall_highlight","url":"https://simplywall.st/stocks/us/food-beverage-tobacco/nasdaq-vitl/vital-farms/news/is-it-time-to-reassess-vital-farms-vitl-after-recent-share-p","rn_cache_url":null,"directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2602343295","pubTimestamp":1767925871,"columns":[],"sourceInfo":{"source_id":"simplywall_highlight","name":"Simply Wall St."},"weMediaInfo":null,"summary":"If you are wondering whether Vital Farms shares are offering fair value at around US$30.06, the key question is how its current price compares with what the business might be worth.\nThe stock has been volatile, with a 5.9% decline over the last 7 days, a 9.8% decline over the last 30 days, a 0.8% gain year to date and a 23.7% decline over the last year. The 3 year and 5 year returns sit at 89.7% and 17.9% respectively.\nThese mixed returns have kept Vital Farms on the radar for investors who...","collect":0,"end_time":0,"defaultTopTitle":"simplywall.st","property":[],"viewcount":null,"language":"en","relate_stocks":{"LU2308191902.HKD":"BNP PARIBAS ECOSYSTEM RESTORATION \"CLASSIC\" (HKD) ACC","VITL":"Vital Farms, Inc.","DCF":"Dreyfus Alcentra Global Credit Income 2024 Target Term Fund, Inc","BK4212":"包装食品与肉类"},"translate_title":"在最近股价疲软之后，是时候重新评估Vital Farms(VITL)了吗？","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"VITL":1.5,"DCF":1},"content_text":"If you are wondering whether Vital Farms shares are offering fair value at around US$30.06, the key question is how its current price compares with what the business might be worth. The stock has been volatile, with a 5.9% decline over the last 7 days, a 9.8% decline over the last 30 days, a 0.8% gain year to date and a 23.7% decline over the last year. The 3 year and 5 year returns sit at 89.7% and 17.9% respectively. These mixed returns have kept Vital Farms on the radar for investors who are trying to make sense of recent sentiment shifts and what they imply for future expectations. Recent coverage has focused on how the business fits within the packaged food space and whether its brand strength justifies the current market valuation. On Simply Wall St's valuation checks, Vital Farms scores 4 out of 6, suggesting that several metrics point to the shares trading below estimated value. Next, we will look at the key valuation approaches in turn and then finish with a more complete way to think about what the stock could be worth.  Find out why Vital Farms's -23.7% return over the last year is lagging behind its peers. AdvertisementApproach 1: Vital Farms Discounted Cash Flow (DCF) Analysis The Discounted Cash Flow, or DCF, model estimates what a business could be worth by projecting its future cash flows and discounting them back to today’s value. For Vital Farms, Simply Wall St uses a 2 Stage Free Cash Flow to Equity model based on cash flow projections. The latest twelve month free cash flow is about $6.7 million. Analysts provide free cash flow estimates out to 2027, and Simply Wall St then extrapolates these further, with projected free cash flow reaching about $781.1 million in 2035 according to its ten year projection path. Using these projections, the model arrives at an estimated intrinsic value of about $305.16 per share. Compared with the recent share price around $30.06, this suggests the stock is assessed as 90.1% undervalued by this specific DCF approach. This is a single model with its own assumptions. On these numbers Vital Farms screens as significantly cheaper than the DCF estimate of its worth. Result: UNDERVALUED Our Discounted Cash Flow (DCF) analysis suggests Vital Farms is undervalued by 90.1%. Track this in your watchlist or portfolio, or discover 881 more undervalued stocks based on cash flows. VITL Discounted Cash Flow as at Jan 2026 Head to the Valuation section of our Company Report for more details on how we arrive at this Fair Value for Vital Farms. Approach 2: Vital Farms Price vs Earnings For a profitable company, the P/E ratio is often a useful way to think about value, because it links what you are paying directly to the earnings the business is currently generating. In general, higher growth expectations or lower perceived risk can justify a higher P/E, while slower growth or higher risk usually point to a lower, more cautious P/E. Vital Farms is trading on a P/E of 22.23x, compared with the Food industry average of about 19.89x and a peer group average of 73.84x. Simply Wall St also uses a proprietary “Fair Ratio” for P/E, which is 20.01x for Vital Farms. This Fair Ratio is designed to be more tailored than a simple peer or industry comparison, because it factors in elements such as earnings growth, profit margins, industry, market cap and company specific risks. Set against this Fair Ratio of 20.01x, Vital Farms’ current P/E of 22.23x suggests the shares are pricing in more than the model implies, so on this metric the stock screens as slightly expensive. Result: OVERVALUED NasdaqGM:VITL P/E Ratio as at Jan 2026 P/E ratios tell one story, but what if the real opportunity lies elsewhere? Discover 1445 companies where insiders are betting big on explosive growth. Upgrade Your Decision Making: Choose your Vital Farms Narrative Earlier we mentioned that there is an even better way to understand valuation, so let us introduce you to Narratives. These are simple stories you create about a company that tie your view of its brand, risks and opportunities to concrete numbers like future revenue, earnings, margins and a fair value that you can compare with the current share price. On Simply Wall St’s Community page, Narratives are an accessible tool used by millions of investors. They help you spell out your assumptions, see how they translate into a financial forecast and then into a fair value that can guide your decisions on whether the current price looks attractive or not. Because Narratives update when new information such as earnings, guidance changes or news comes in, your fair value view stays aligned with what is happening, instead of being a one off calculation you set and forget. For Vital Farms, one investor might build a Narrative close to the higher analyst target of US$60, leaning into factors like index additions, brand strength and long term revenue expectations. Another might lean toward the lower US$48 target, focusing on risks around heavier discounting, execution and the latest guidance. Narratives let you see both of those stories and decide which one, or version of your own, you find more convincing. Do you think there's more to the story for Vital Farms? Head over to our Community to see what others are saying! NasdaqGM:VITL 1-Year Stock Price Chart  This article by Simply Wall St is general in nature. We provide commentary based on historical data\n    and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your\n    financial situation. We aim to bring you long-term focused analysis driven by fundamental data.\n    Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material.\n    Simply Wall St has no position in any stocks mentioned.New: Manage All Your Stock Portfolios in One PlaceWe've created the ultimate portfolio companion for stock investors, and it's free.• Connect an unlimited number of Portfolios and see your total in one currency• Be alerted to new Warning Signs or Risks via email or mobile• Track the Fair Value of your stocksTry a Demo Portfolio for FreeHave feedback on this article? Concerned about the content? Get in touch with us directly. 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