Allegiant to Buy Sun Country for Around $1 Billion -- WSJ

Dow Jones01-12

By Alison Sider and Dean Seal

Allegiant Travel reached a roughly $1 billion deal to buy Sun Country Airlines as budget-focused U.S. airlines struggle with stiff competition from larger rivals.

The proposed deal would bring together two carriers that have primarily served price-sensitive domestic vacationers at a time when that business model has come under strain. Larger carriers such as United Airlines and Delta Air Lines have deployed their own barebones fares to lure bargain hunters while catering to faster-growing demand from well-heeled travelers willing to pay up for extras.

Allegiant and Sun Country have been able to steer clear of some of the turbulence that has plagued the low-cost end of the airline industry.

Minneapolis-based Sun Country has been bolstered by its charter business and cargo-shipping demand in its work flying for Amazon.com. And Allegiant has been adept at avoiding head-to-head competition with larger competitors by steering clear of crowded routes.

Write to Alison Sider at alison.sider@wsj.com and Dean Seal at dean.seal@wsj.com

(END) Dow Jones Newswires

January 11, 2026 16:27 ET (21:27 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

At the request of the copyright holder, you need to log in to view this content

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Comments

We need your insight to fill this gap

Leave a comment

{"i18n":{"language":"en_US"},"isChannel":false,"data":{"share":"https://ttm.financial/m/news/2602686735?lang=en_US&edition=fundamental","thumbnail":"","is_english":true,"pubTime":"2026-01-12 05:27","share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","id":"2602686735","market":"sh","top_or_hot":-1,"title":"Allegiant to Buy Sun Country for Around $1 Billion -- WSJ","media":"Dow Jones","content":"<font class=\"NormalMinus1\" face=\"Arial\">\n<p>\n  By Alison Sider and Dean Seal \n</p>\n<p>\n  Allegiant Travel reached a roughly $1 billion deal to buy <a href=\"https://laohu8.com/S/SNCY\">Sun Country Airlines</a> as budget-focused U.S. airlines struggle with stiff competition from larger rivals. \n</p>\n<p>\n  The proposed deal would bring together two carriers that have primarily served price-sensitive domestic vacationers at a time when that business model has come under strain. Larger carriers such as United Airlines and Delta Air Lines have deployed their own barebones fares to lure bargain hunters while catering to faster-growing demand from well-heeled travelers willing to pay up for extras. \n</p>\n<p>\n  Allegiant and Sun Country have been able to steer clear of some of the turbulence that has plagued the low-cost end of the airline industry. \n</p>\n<p>\n  Minneapolis-based Sun Country has been bolstered by its charter business and cargo-shipping demand in its work flying for <a href=\"https://laohu8.com/S/AMZN\">Amazon</a>.com. And Allegiant has been adept at avoiding head-to-head competition with larger competitors by steering clear of crowded routes. \n</p>\n<p>\n  Write to Alison Sider at alison.sider@wsj.com and Dean Seal at dean.seal@wsj.com \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  January 11, 2026 16:27 ET (21:27 GMT)\n</p>\n<p>\n  Copyright (c) 2026 Dow Jones &amp; Company, Inc.\n</p>\n</font>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Allegiant to Buy Sun Country for Around $1 Billion -- WSJ</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nAllegiant to Buy Sun Country for Around $1 Billion -- WSJ\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2026-01-12 05:27</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<font class=\"NormalMinus1\" face=\"Arial\">\n<p>\n  By Alison Sider and Dean Seal \n</p>\n<p>\n  Allegiant Travel reached a roughly $1 billion deal to buy <a href=\"https://laohu8.com/S/SNCY\">Sun Country Airlines</a> as budget-focused U.S. airlines struggle with stiff competition from larger rivals. \n</p>\n<p>\n  The proposed deal would bring together two carriers that have primarily served price-sensitive domestic vacationers at a time when that business model has come under strain. Larger carriers such as United Airlines and Delta Air Lines have deployed their own barebones fares to lure bargain hunters while catering to faster-growing demand from well-heeled travelers willing to pay up for extras. \n</p>\n<p>\n  Allegiant and Sun Country have been able to steer clear of some of the turbulence that has plagued the low-cost end of the airline industry. \n</p>\n<p>\n  Minneapolis-based Sun Country has been bolstered by its charter business and cargo-shipping demand in its work flying for <a href=\"https://laohu8.com/S/AMZN\">Amazon</a>.com. And Allegiant has been adept at avoiding head-to-head competition with larger competitors by steering clear of crowded routes. \n</p>\n<p>\n  Write to Alison Sider at alison.sider@wsj.com and Dean Seal at dean.seal@wsj.com \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  January 11, 2026 16:27 ET (21:27 GMT)\n</p>\n<p>\n  Copyright (c) 2026 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4500","symbol_name":"航空公司","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2602686735","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2602686735","pubTimestamp":1768166820,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"Allegiant Travel reached a roughly $1 billion deal to buy Sun Country Airlines as budget-focused U.S. airlines struggle with stiff competition from larger rivals.The proposed deal would bring together two carriers that have primarily served price-sensitive domestic vacationers at a time when that business model has come under strain. Larger carriers such as United Airlines and Delta Air Lines have deployed their own barebones fares to lure bargain hunters while catering to faster-growing demand from well-heeled travelers willing to pay up for extras.Allegiant and Sun Country have been able to steer clear of some of the turbulence that has plagued the low-cost end of the airline industry.Minneapolis-based Sun Country has been bolstered by its charter business and cargo-shipping demand in its work flying for Amazon.com. And Allegiant has been adept at avoiding head-to-head competition with larger competitors by steering clear of crowded routes.Write to Alison Sider at alison.sider@wsj.co","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4500":"航空公司","BK4008":"航空公司","SNCY":"Sun Country Airlines Holdings, Inc.","ALGT":"忠诚旅游"},"translate_title":"Allegiant将以约10亿美元收购Sun Country——《华尔街日报》","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"SNCY":1.5,"ALGT":0.9},"content_text":"By Alison Sider and Dean Seal \n\n\n  Allegiant Travel reached a roughly $1 billion deal to buy Sun Country Airlines as budget-focused U.S. airlines struggle with stiff competition from larger rivals. \n\n\n  The proposed deal would bring together two carriers that have primarily served price-sensitive domestic vacationers at a time when that business model has come under strain. Larger carriers such as United Airlines and Delta Air Lines have deployed their own barebones fares to lure bargain hunters while catering to faster-growing demand from well-heeled travelers willing to pay up for extras. \n\n\n  Allegiant and Sun Country have been able to steer clear of some of the turbulence that has plagued the low-cost end of the airline industry. \n\n\n  Minneapolis-based Sun Country has been bolstered by its charter business and cargo-shipping demand in its work flying for Amazon.com. And Allegiant has been adept at avoiding head-to-head competition with larger competitors by steering clear of crowded routes. \n\n\n  Write to Alison Sider at alison.sider@wsj.com and Dean Seal at dean.seal@wsj.com \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  January 11, 2026 16:27 ET (21:27 GMT)\n\n\n  Copyright (c) 2026 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"tenantId":"TBGLOBAL","deviceId":"web-server-community-laohu8-v3","version":"4.36.0","shortVersion":"4.36.0","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2602686735","isCrawlerRequest":true}