Viant Technology Partners with Airtory to Boost Omnichannel Ad Innovation

Reuters01-12

Viant Technology Partners with Airtory to Boost Omnichannel Ad Innovation

Viant Technology Inc. has announced a strategic integration with Airtory, a global leader in creative ad technology. Through this partnership, advertisers using the Viant DSP will gain streamlined access to Airtory's advanced creative automation and deployment tools, enabling faster campaign setup and delivery across rich media display, social display, connected TV, and retail media. The collaboration promises more immersive and data-driven ad experiences with enhanced cost efficiencies, setting a new standard for creative innovation in omnichannel digital advertising.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Viant Technology Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 9623789) on January 12, 2026, and is solely responsible for the information contained therein.

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