Meta and UFC Owner TKO Strike Deal to Rename Apex Arena In Las Vegas -- -- Market Talk

Dow Jones01-14

1050 ET - UFC owner TKO Group Holdings and Meta Platforms announce a naming rights partnership for TKO's live events and production facility in Las Vegas. The venue has been rechristened as Meta Apex. UFC says in a news release that the new name reflects the long-term partnership it forged with Meta in 2025 in which Meta became UFC's first Official Fan Technology Partner. The building will feature Meta branding and showcase the company's technology, including virtual-reality and artificial-intelligence products. Renovations at the arena are expected to be completed later this year. UFC also says that beginning this year "for the first time," all Meta APEX events will be made available to the general public for purchase. (elias.schisgall@wsj.com)

(END) Dow Jones Newswires

January 14, 2026 10:50 ET (15:50 GMT)

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