Ad Investors Should See AI Glass Half Full -- Market Talk

Dow Jones01-16

1213 GMT - Advertising stocks were held back by short-term concerns about the economy and longer-term risks stemming from artificial intelligence in 2025, but investors should feel better about both this year, J.P. Morgan analysts say in a research note. The economic picture is looking better now, particularly in the U.S. given the prospect of lower interest rates, tax cuts and inward investment, JPM says. "We also strongly believe that the AI glass is half full rather than half empty: it will make it faster and cheaper to do things that have been done in the past; and it will make new things possible for the first time, which will grow the addressable market," the analysts say. Publicis shares rise 1.6%, while WPP is up 0.2%. (adria.calatayud@wsj.com)

 

(END) Dow Jones Newswires

January 16, 2026 07:13 ET (12:13 GMT)

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