Walmart Inc. has expanded its Walmart Marketplace with the launch of the Premium Musical Instrument Shop, a new digital storefront featuring renowned brands such as Fender, Roland, Boss, Zildjian, Ernie Ball, Hercules, Squier, and Barton Bags. This move marks Walmart’s entry into professional-grade musical instruments and accessories, offering both new and resold gear to musicians of all levels. The expansion aims to broaden Walmart’s selection in high-quality, specialized categories while providing opportunities for music brands and sellers to reach Walmart’s vast customer base. The Premium Musical Instrument Shop launch will coincide with Walmart Marketplace’s presence at the 2026 NAMM Show, highlighting the company’s commitment to long-term growth in the music category.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Walmart Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260120463558) on January 20, 2026, and is solely responsible for the information contained therein.
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