Goldman Sachs Raises 2026-End Gold Price Forecast to $5,400/Oz

Reuters01-23

Goldman Sachs has raised its end-2026 gold price forecast to $5,400 per ounce from $4,900/oz earlier, noting private-sector and emerging market central banks' diversification into gold.

Spot gold climbed to a peak of $4,960 per ounce on Friday. The safe‑haven metal has climbed more than 14% so far in 2026, extending a blistering rally that saw it jump 64% last year.

Goldman Sachs analysts raised their price target for the precious metal, citing strong demand from private-sector investors fueling the rally.

“We raise our Dec2026 gold price forecast to $5,400/toz (vs. $4,900 prior) because the key upside risk we have flagged — private sector diversification into gold — has started to realize,” Goldman’s Daan Struyven and his team said in a note on Wednesday night.

The analysts predict that private-sector buyers diversifying their portfolios won’t be selling this year, helping keep prices elevated.

Goldman Sachs noted that while central bank buying drove solid gold price increases in 2023 and 2024, the rally has accelerated since 2025 as the institutions began competing for limited bullion with private-sector investors through traditional ETF purchases, sparked by Federal Reserve rate cuts.

The so-called “debasement theme” also contributed to gold's move higher, as high-net-worth families increased physical gold purchases and investor call option activity added further momentum.

“We see the risks to our upgraded gold price forecast as two-sided but still significantly skewed to the upside because private sector investors may diversify further on lingering global policy uncertainty,” the analysts said.

Bullion has made turns higher at every major geopolitical event this year, including the US capture of Venezuelan leader Nicolás Maduro and President Trump’s tariff threats in pursuit of Greenland.

On Wednesday, Trump said that a "framework of a future deal" for the Arctic territory was reached, and new tariffs against EU nations would not be implemented.

While gold futures briefly declined overnight, they have since risen again toward record highs.

Bullion prices have rallied roughly 11% year to date, extending their nearly 65% gains from 2025.

On Thursday, UBS strategists noted ”the metal has once again proven its worth when geopolitical risks intensify.”

“For investors with an affinity for the asset class, we believe a mid-single-digit allocation remains appropriate in a balanced USD portfolio," wrote Ulrike Hoffmann-Burchardi, chief investment officer Americas and global head of equities for UBS Wealth Management.

The firm has a price target of $5,000 per troy ounce, with upside risks to $5,400 if geopolitical tensions resurface.

Following is a list of analysts' latest gold price forecasts (in $ per ounce):

Brokerage/Agency

Price Targets

Forecast as of

Goldman Sachs

$5,400 by December 2026

January 22, 2026

Morgan Stanley

$4,500 by mid-2026

October 31, 2025

Citi Research

Raises 0-3 month price target to $5,000

January 13, 2026

JP Morgan

Expects prices reaching an average of $5,055/oz by 4Q26

October 23, 2025

HSBC

$4,450 per ounce by year-end 2026

January 8, 2026

ANZ

$4,400 by year-end and $4,600 by June 2026

October 16, 2025

Bank of America

2026 gold outlook raised to $5,000

October 13, 2025

Societe Generale

$5,000 by the end of 2026

October 13, 2025

Commerzbank

$4,800 by mid-2026

January 13, 2026

Deutsche Bank

Yearly range from $3,950-$4,950/oz in 2026

November 26, 2025

UBS

Decline in real rates, potentially into negative territory, could push gold towards $4,700

October 16, 2025

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