Starbucks Sales Jump as Coffee Customers Return -- WSJ

Dow Jones01-28

By Heather Haddon

Starbucks said its turnaround efforts are bringing more customers to its cafes.

The world's largest coffee chain on Wednesday reported U.S. same-store sales increased 4% for the three months ended Dec. 28, returning to growth for the first time since late 2023. Global same-store sales also increased 4%, beating analysts' expectations.

For its first quarter, Starbucks reported earnings adjusted for one-time items of 56 cents a share, below the 59-cent estimate from analysts polled by FactSet. Increased costs due to tariffs and workforce investments caused its profit to contract, the company said.

Revenue increased 6% to $9.9 billion, a bigger jump than analysts had forecast.

Chief Executive Brian Niccol said his strategies to improve the Seattle-based coffee chain's business are working, and are running ahead of schedule as customer frequency improves.

Write to Heather Haddon at heather.haddon@wsj.com

(END) Dow Jones Newswires

January 28, 2026 07:45 ET (12:45 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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