'Companies Cocoon Them,' Shopify Co-Founder Tobi Lütke Says—Why Ex-Entrepreneurs Get Pushed To The 'Outskirts' Instead Of Promoted

Benzinga02-01

Former founders inside large companies are often sidelined instead of promoted. Companies tend to "cocoon" former entrepreneurs rather than elevate them into leadership roles, Shopify Inc. (NYSE:SHOP)...

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(NYSE:SHOP)...</p>\n\n<a href=\"https://www.benzinga.com/news/topics/26/01/50287860/companies-cocoon-them-shopify-co-founder-tobi-lutke-says-why-ex-entrepreneurs-get-pushed-to-the-outskirts-instead-of-promoted\">Source Link</a>\n\n</div>\n","source":"benzinga_hot_news","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>'Companies Cocoon Them,' Shopify Co-Founder Tobi Lütke Says—Why Ex-Entrepreneurs Get Pushed To The 'Outskirts' Instead Of Promoted</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n'Companies Cocoon Them,' Shopify Co-Founder Tobi Lütke Says—Why Ex-Entrepreneurs Get Pushed To The 'Outskirts' Instead Of Promoted\n</h2>\n\n<h4 class=\"meta\">\n\n\n2026-02-01 08:01 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://www.benzinga.com/news/topics/26/01/50287860/companies-cocoon-them-shopify-co-founder-tobi-lutke-says-why-ex-entrepreneurs-get-pushed-to-the-outskirts-instead-of-promoted><strong>Benzinga</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Former founders inside large companies are often sidelined instead of promoted.\nCompanies tend to \"cocoon\" former entrepreneurs rather than elevate them into leadership roles, Shopify Inc. (NYSE:SHOP)...</p>\n\n<a href=\"https://www.benzinga.com/news/topics/26/01/50287860/companies-cocoon-them-shopify-co-founder-tobi-lutke-says-why-ex-entrepreneurs-get-pushed-to-the-outskirts-instead-of-promoted\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4585","symbol_name":"ETF&股票定投概念","start_time":0,"source_url":"https://www.benzinga.com/news/topics/26/01/50287860/companies-cocoon-them-shopify-co-founder-tobi-lutke-says-why-ex-entrepreneurs-get-pushed-to-the-outskirts-instead-of-promoted","article_id":"2608008931","we_media_id":null,"thumbnails":["https://cdn.benzinga.com/files/images/story/2026/01/31/Potential-Employee-Surfing-The-Internet-.jpeg?optimize=medium&dpr=2&auto=webp&width=260"],"rights":{"source":"benzinga_hot_news","url":"https://www.benzinga.com/news/topics/26/01/50287860/companies-cocoon-them-shopify-co-founder-tobi-lutke-says-why-ex-entrepreneurs-get-pushed-to-the-outskirts-instead-of-promoted","rn_cache_url":null,"directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2608008931","pubTimestamp":1769904060,"columns":[],"sourceInfo":{"source_id":"benzinga_hot_news","name":"Benzinga"},"weMediaInfo":null,"summary":"Former founders inside large companies are often sidelined instead of promoted.Companies tend to \"cocoon\" former entrepreneurs rather than elevate them into leadership roles, Shopify Inc.  co-founder and CEO Tobi Lütke said during a recent episode of the \"Founders Podcast.\". Lütke said people who have started companies think and act differently inside large organizations. \"I feel it's a very special thing,\" he told host David Senra, adding that \"companies reject it. Companies cocoon them.\" Instead of being elevated, he said former founders are often moved away from decision-making roles.He said these employees are frequently placed on the \"outskirts\" and assigned to so-called skunk work teams. \"It's day care for people who tell you that your sh*t doesn't smell right. And your sh*t does smell,\" Lütke said.Lütke told Senra he noticed this dynamic at Shopify during the pandemic. \"No, you don't get to put them in like founder day care,\" he said.Lütke said on the podcast that he has a simpl","collect":0,"end_time":0,"defaultTopTitle":"benzinga.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4585":"ETF&股票定投概念","LU0390134368.USD":"FRANKLIN GLOBAL GROWTH \"A\" (USD) ACC","LU0823421416.USD":"BNP PARIBAS DISRUPTIVE TECHNOLOGY \"C\" (USD) INC","LU2265009873.SGD":"Eastspring Investments - Global Growth Equity AS SGD-H","LU2326559502.SGD":"Natixis Loomis Sayles US Growth Equity P/A SGD-H","LU1712237335.SGD":"Natixis Mirova Global Sustainable Equity H-R-NPF/A SGD","LU1623119135.USD":"Natixis Mirova Global Sustainable Equity R-NPF/A USD","BK4566":"资本集团","BK4528":"SaaS概念","LU1861558580.USD":"日兴方舟颠覆性创新基金B","BK4613":"AI应用软件","LU2063271972.USD":"富兰克林创新领域基金","BK4588":"碎股","BK4548":"巴美列捷福持仓","LU1720051108.HKD":"ALLIANZ GLOBAL ARTIFICIAL INTELLIGENCE \"AT\" (HKD) ACC","LU1691799644.USD":"Amundi Funds Polen Capital Global Growth A2 (C) USD","LU1720051017.SGD":"Allianz Global Artificial Intelligence AT Acc H2-SGD","LU0081259029.USD":"UBS (LUX) EQUITY FUND - TECH OPPORTUNITY \"P\" (USD) ACC","LU0823421333.USD":"BNP PARIBAS DISRUPTIVE TECHNOLOGY \"C\" (USD) ACC","BK4551":"寇图资本持仓","LU2357305700.SGD":"Allianz Global Artificial Intelligence ET H2-SGD","LU1429558221.USD":"Natixis Loomis Sayles US Growth Equity RA USD","LU1804176565.USD":"EASTSPRING INV GLOBAL GROWTH EQUITY \"A\" (USD) ACC","LU1548497426.USD":"安联环球人工智能AT Acc","LU1861559042.SGD":"日兴方舟颠覆性创新基金B SGD","BK4524":"宅经济概念","LU1435385759.SGD":"Natixis Loomis Sayles US Growth Equity RA SGD-H","BK4532":"文艺复兴科技持仓","SHOP":"Shopify Inc","BK4116":"互联网服务与基础架构"},"translate_title":"Shopify联合创始人Tobi Lütke表示，“公司将他们视为茧”——为什么前企业家被推到“郊区”而不是得到晋升","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"SHOP":1.5},"content_text":"Former founders inside large companies are often sidelined instead of promoted.\nCompanies tend to \"cocoon\" former entrepreneurs rather than elevate them into leadership roles, Shopify Inc. (NYSE:SHOP) co-founder and CEO Tobi Lütke said during a recent episode of the \"Founders Podcast.\"\nLütke said people who have started companies think and act differently inside large organizations. \"I feel it's a very special thing,\" he told host David Senra, adding that \"companies reject it. Companies cocoon them.\" Instead of being elevated, he said former founders are often moved away from decision-making roles.\nDon't Miss:\nHe said these employees are frequently placed on the \"outskirts\" and assigned to so-called skunk work teams. \"It's day care for people who tell you that your sh*t doesn't smell right. And your sh*t does smell,\" Lütke said.\nLütke told Senra he noticed this dynamic at Shopify during the pandemic. \"No, you don't get to put them in like founder day care,\" he said.\nHe said he responded by making founders from acquired companies more visible internally, sometimes elevating them above other managers. Lütke said he created a dedicated Slack channel with those founders and regularly asks them for help.\nTrending: Put professional stock research to work in a single ETF — explore Motley Fool Asset Management's factor-based funds.\nAt OpenAI, Barret Zoph, a longtime artificial intelligence researcher, was put in charge of the company's enterprise push, The Information reported, citing an internal OpenAI memo.\nLütke said on the podcast that he has a simple way to spot employees who perform well in crises. He asks one question: \"Have you started a company before?\"\nRead Next: \nImage: Shutterstock","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"tenantId":"TBGLOBAL","deviceId":"web-server-community-laohu8-v3","version":"4.36.2","shortVersion":"4.36.2","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2608008931","isCrawlerRequest":true}