Orange 142, a division of Direct Digital Holdings, executed a targeted digital advertising campaign with Visit El Paso aimed at meeting planners in competitive U.S. markets. The multi-channel effort delivered more than 3.6 million impressions, generated over 48,500 clicks, and achieved a 1.32% overall click-through rate, with geo-targeted paid search exceeding 8% click-through rates in select secondary markets.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Direct Digital Holdings Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: 202602260900PR_NEWS_USPR_____DA96478) on February 26, 2026, and is solely responsible for the information contained therein.
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