Harley-Davidson Inc. Stock Falls Friday, Underperforms Market

Dow Jones02-28

DJ Harley-Davidson Inc. Stock Falls Friday, Underperforms Market

This article was automatically generated by MarketWatch using technology from Automated Insights.

Shares of Harley-Davidson Inc. $(HOG)$ shed 2.12% to $18.00 Friday, on what proved to be an all-around grim trading session for the stock market, with the S&P 500 Index falling 0.43% to 6,878.88 and Dow Jones Industrial Average falling 1.05% to 48,977.92.

This was the stock's third consecutive day of losses.

Harley-Davidson Inc. closed 42.40% below its 52-week high of $31.25, which the company reached on September 17th.

Trading volume (4.8 M) eclipsed its 50-day average volume of 3.2 M.

Data source: Dow Jones Market Data, FactSet. Data compiled February 27, 2026.

This content was created by MarketWatch, which is operated by Dow Jones & Co. MarketWatch is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

February 27, 2026 17:26 ET (22:26 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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Stock Falls Friday, Underperforms Market\n\n\n  This article was automatically generated by MarketWatch using technology from Automated Insights. \n\n\n     Shares of Harley-Davidson Inc. $(HOG)$ shed 2.12% to $18.00 Friday, on what proved to be an all-around grim trading session for the stock market, with the S&P 500 Index  falling 0.43% to 6,878.88 and Dow Jones Industrial Average  falling 1.05% to 48,977.92. \n\n\n     This was the stock's third consecutive day of losses. \n\n\n     Harley-Davidson Inc. closed 42.40% below its 52-week high of $31.25, which the company reached on September 17th. \n\n\n     Trading volume (4.8 M) eclipsed its 50-day average volume of 3.2 M. \n\n\n     Data source: Dow Jones Market Data, FactSet. Data compiled February 27, 2026. \n\n\n     This content was created by MarketWatch, which is operated by Dow Jones & Co. 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