Ulta is Gaining Share Through New Products, Analysts Say -- Market Talk
Dow Jones03-14 06:17
1817 ET - Ulta Beauty is gaining market share with a bigger focus on new products, D.A. Davidson analysts say in a note. In fiscal 2025, newness made up about 30% of the beauty retailer's products, at the high end of its typical 20% to 30% range, the analysts say. Ulta should continue to take share with the recent high-profile launch of Selena Gomez's brand Rare Beauty, the analysts say. Rare Beauty had a minimal effect in fiscal 2025 but should be a bigger driver this year, they say. (kelly.cloonan@wsj.com)
(END) Dow Jones Newswires
March 13, 2026 18:17 ET (22:17 GMT)
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