PubMatic partners with Untapped Growth to integrate independent agencies into AgenticOS; early campaigns cut supply chain costs 40-50%

Reuters03-25
PubMatic partners with Untapped Growth to integrate independent agencies into AgenticOS; early campaigns cut supply chain costs 40-50%
  • PubMatic partnered with Untapped Growth to give independent agencies direct integration into AgenticOS, enabling deployment of proprietary buyer agents.
  • Early AgenticOS campaigns cut supply chain costs by 40-50% and delivered 40% more impressions at 30% lower eCPMs.
  • Campaign setup ran 87% faster and troubleshooting was 70% faster than standard workflows, according to the companies.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. PubMatic Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 202603250903BIZWIRE_USPR_____20260324_BW113335) on March 25, 2026, and is solely responsible for the information contained therein.

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