DJ Bread Financial Holdings Inc. Stock Underperforms Friday When Compared To Competitors
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Shares of Bread Financial Holdings Inc. $(BFH)$ slipped 4.95% to $72.13 Friday, on what proved to be an all-around rough trading session for the stock market, with the S&P 500 Index falling 1.67% to 6,368.85 and Dow Jones Industrial Average falling 1.73% to 45,166.64.
The stock's fall snapped a two-day winning streak.
Bread Financial Holdings Inc. closed 12.07% short of its 52-week high of $82.03, which the company reached on January 9th.
The stock underperformed when compared to some of its competitors Friday, as Visa Inc. Cl A (V) fell 3.28% to $295.52, American Express Co. $(AXP)$ fell 2.38% to $292.27, and $Capital One Financial Corp(COF-N)$. $(COF)$ fell 3.31% to $176.10.
Trading volume (635,661) remained 192,041 below its 50-day average volume of 827,702.
Data source: Dow Jones Market Data, FactSet. Data compiled March 27, 2026.
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(END) Dow Jones Newswires
March 27, 2026 17:21 ET (21:21 GMT)
Copyright (c) 2026 Dow Jones & Company, Inc.
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