Verizon wins injunction blocking T-Mobile ad campaign

Reuters03-31
Verizon wins injunction blocking T-Mobile ad campaign

March 30 (Reuters) - A federal judge on Monday granted Verizon Wireless VZ.N a preliminary injunction blocking rival T-Mobile TMUS.O from running ads that promise consumers more than $1,000 of annual savings if they switch cellphone carriers.

U.S. District Judge Lewis Kaplan in Manhattan said Verizon would likely succeed on the merits of its claim that T-Mobile's "Save Over $1,000" campaign constituted false advertising, resulting in irreparable harm.

(Reporting by Jonathan Stempel in New York, Editing by Franklin Paul)

((jon.stempel@thomsonreuters.com ; +1 646 223 6317; Reuters Messaging: jon.stempel.thomsonreuters.com@reuters.net /))

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