United plans tiered base, standard, flexible fares for premium cabins this year

Reuters04-03

United plans tiered base, standard, flexible fares for premium cabins this year

United Airlines plans to roll out tiered fare categories across premium cabins, adding base, standard, flexible options for long-haul international, transcontinental US, and select Hawaii flights.
New structure targets broader upsell on seat selection, checked bags, refunds, and lounge access while offering a lower entry price in premium cabins.
United will brand front cabin as United Polaris on select transcontinental US and longer Hawaii routes, linking Polaris lounge access to standard or flexible fares.
Launch begins in select markets this month, with expansion to additional eligible routes later this year.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. United Airlines Holdings Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: CG26626) on April 03, 2026, and is solely responsible for the information contained therein.

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