Mind games: How the VR tech used by Martin Ødegaard is revolutionising Norwegian football

cityam04-02

In recent years, Norwegian football has elevated its presence on the global stage, from the success of Erling Haaland and Martin Ødegaard in the Premier League to Bodø/Glimt’s headline-grabbing ...

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From the calibre of players such as degaard and Haaland, to Bod/Glimt’s success. It’s also worth noting, the Norwegian World Cup team was unbeaten in European qualifying.Stay ahead with our three daily briefings delivering all the key market moves, top business and political stories, and incisive analysis straight to your inbox.We know from the research that there’s an element of game intelligence tied directly to scanning rates. We also know from experience that these are teachable skills that can help emerging and established players. If you want to be Haaland or degaard, you have to be willing to train your mind as well as your body.”","collect":0,"end_time":0,"defaultTopTitle":"cityam.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"VR":"GLOBAL X METAVERSE ETF","METV":"Roundhill Ball Metaverse ETF"},"translate_title":"智力游戏：Martin Ø degaard使用的VR技术如何彻底改变挪威足球","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"METV":1.5,"VR":1.5},"content_text":"In recent years, Norwegian football has elevated its presence on the global stage, from the success of Erling Haaland and Martin Ødegaard in the Premier League to Bodø/Glimt’s headline-grabbing European performances. Alongside this rise, football technology experts, Be Your Best, are driving innovation through virtual reality training designed to enhance technical ability, perception and decision-making.The Oslo-based company combines VR and cognitive science to target key aspects of performance often overlooked in traditional coaching and they’re no strangers to the intensity of Norwegian football. CEO Andreas Olsen enjoyed a youth career at reigning Eliteserien Champions, Viking FC, his experiences helping him gain an understanding of the pressure that comes with performing on an elite stage. Olsen has explained their role, saying: \n“We’ve seen firsthand that Norway is emerging as a powerhouse in the world of football. From the calibre of players such as Ødegaard and Haaland, to Bodø/Glimt’s success. It’s also worth noting, the Norwegian World Cup team was unbeaten in European qualifying. \n\n\n\n\n\n\nNews Updates\nStay ahead with our three daily briefings delivering all the key market moves, top business and political stories, and incisive analysis straight to your inbox.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nWe know from the research that there’s an element of game intelligence tied directly to scanning rates. We also know from experience that these are teachable skills that can help emerging and established players. If you want to be Haaland or Ødegaard, you have to be willing to train your mind as well as your body.”\nHaving partnered with a range of clubs, academies and alongside an ongoing partnership with the Norwegian Football Association (NFF) to deliver annual cognitive testing across youth levels, Be Your Best has become a staple in Norwegian football. As Norway looks to compete at the highest level at the World Cup, these marginal gains are becoming increasingly significant. Arsenal and Norway captain, Ødegaard provides a standout example of elite scanning. In a Premier League match against Fulham, he recorded 493 total scans, with a scan frequency of 0.5 and a 58 per cent critical scan rate. His ability to identify space, exploit defensive gaps and make rapid decisions underpins his effectiveness. Even while injured, Ødegaard used BYB’s VR training to maintain and refine these cognitive skills, demonstrating the system’s flexibility and value at the highest level.Andreas OlsenOlsen continued:","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"},"commentList":[],"isCommentEnd":true,"newsSizeData":{"likeSize":0,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false},"APP":{"userAgent":"Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)","isDev":false,"isTTM":true,"tenantId":"TBGLOBAL","deviceId":"web-server-community-laohu8-v3","version":"4.40.0","shortVersion":"4.40.0","platform":"web","vendor":"web","appName":"ttm","isIOS":false,"isAndroid":false,"isTiger":false,"isTHS":false,"isWeiXin":false,"isWeiXinMini":false,"isWeiBo":false,"isQQ":false,"isBaiduSwan":false,"isBaiduBox":false,"isDingTalk":false,"isToutiao":false,"isOnePlus":false,"isHuaWei":false,"isXiaomi":false,"isXiaomiWebView":false,"isOppo":false,"isVivo":false,"isSamsung":false,"isMobile":false},"href":"/m/news/2624730465","isCrawlerRequest":true}