Cineplex Box Office Gets a March Boost From 'Project Hail Mary'

Dow Jones04-10

By Adriano Marchese

Cineplex saw a stronger March at the box office as moviegoers turned out for "Project Hail Mary."

The Canadian movie-theater chain said March box office revenue was 52.4 million Canadian dollars ($37.9 million), up from C$29.5 million in March of the previous year.

Cineplex credits the success of Project Hail Mary, which helped drive what the company called its strongest first-quarter box office results since 2019.

The contribution from March revenue adds to a mixed quarter, with January posting an increase over the prior year and February coming in softer.

In total, first-quarter box office revenue was C$127.4 million, up from C$101.9 million.

Coming to the big screens in the second quarter are upcoming releases that including the Michael Jackson biopic, "Michael," "The Devil Wears Prada 2" and "Star Wars: The Mandalorian and Grogu."

Write to Adriano Marchese at adriano.marchese@wsj.com

(END) Dow Jones Newswires

April 10, 2026 07:56 ET (11:56 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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