Levi Strauss's Results Show Consumers are Tired of Athleisure -- Market Talk
Dow Jones04-09
1306 ET - Levi Strauss & Co.'s latest quarterly print provides further evidence that consumers' interest in athleticwear is waning, and they're on the hunt for fresh alternatives, BNP Paribas analyst Laurent Vasilescu says in a note. Earlier this year, Vasilescu had called out a shift back toward dressing up following a multi-year athleisure cycle, which was likely extended by the Covid-19 pandemic. Levi's is among the companies that stand to win most from the trend, given denim has returned as a core wardrobe staple as consumers rotate away from leggings, he says. (kelly.cloonan@wsj.com)
(END) Dow Jones Newswires
April 08, 2026 13:06 ET (17:06 GMT)
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