Strategy Snaps Up More Bitcoin. It's Using Preferred Stock Sales to Buy the Dip. -- Barrons.com

Dow Jones04-13 22:37

By Mackenzie Tatananni

Strategy aggressively ramped up its cryptocurrency holdings as it disclosed its latest Bitcoin purchase, which was funded through the issuance of preferred stock.

The company disclosed in a securities filing Monday that it had purchased 13,927 Bitcoin for $1 billion, or roughly $71,902 apiece, in the period between April 6 and Sunday.

The software company-turned-investment vehicle resumed regular purchases at the beginning of April following a brief pause that snapped a 13-week buying streak. Strategy acquired just 4,871 Bitcoin at the time, making the latest transaction more than twice as large.

Per Monday's update, Strategy holds a total of 780,897 Bitcoin acquired for roughly $75,577 each. Bitcoin has gained 0.1% over the past 24 hours at $71,202. The price has plunged from its record high of above $126,000 back in October last year, most recently driven lower by unrest in the Middle East.

Strategy Executive Chairman Michael Saylor, who co-founded the company in 1989 and served as its CEO until 2022, teased an upcoming purchase over the weekend. "Think Bigger," Saylor captioned a chart depicting Strategy's Bitcoin purchases on Sunday. The B, in this case, was the Bitcoin symbol.

The day prior, Saylor plugged Strategy's STRC preferred stock in another post, writing, "Be Different. Save Different." The company relies on preferred stock issuances as a means of raising capital to cover its Bitcoin purchases without diluting common shareholders.

Strategy issued 10,028,363 shares of STRC preferred stock -- pronounced "Stretch" -- in the preceding six-day period, for net proceeds of $1 billion.

Write to Mackenzie Tatananni at mackenzie.tatananni@barrons.com

This content was created by Barron's, which is operated by Dow Jones & Co. Barron's is published independently from Dow Jones Newswires and The Wall Street Journal.

 

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April 13, 2026 10:37 ET (14:37 GMT)

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