Hasbro Forecasts Higher 1Q Revenue on Momentum From Magic: The Gathering

Dow Jones04-23

By Connor Hart

Hasbro expects to report higher first-quarter revenue, boosted by continued strength in its Wizards of the Coast and digital-gaming segment.

The toymaker on Thursday projected first-quarter revenue of $970 million to $985 million, a 9% to 11% increase from last year. Analysts polled by FactSet were expecting revenue of $908.9 million.

Shares jumped 7.7%, to $97.59, in premarket trading.

Hasbro attributed the higher revenue largely to continued strength in tabletop game Magic: The Gathering. The company has in recent years attracted more teens and adults with role-playing and trading-card games, including Magic and Dungeons & Dragons.

Its Wizards of the Coast and digital-gaming segment, which includes both franchises, has benefited from expanded distribution, new-player growth and strong repeat purchasing from collectors.

For the quarter ended March 29, Hasbro additionally guided for operating profit of $235 million to $245 million, and adjusted operating profit of $250 million to $260 million.

Hasbro said it plans to release full quarterly results before the market opens on May 20.

Looking ahead, The company reaffirmed its full-year outlook, calling for revenue to grow 3% to 5% in constant currency and adjusted Ebitda--or earnings before interest, taxes, depreciation and amortization--of $1.4 billion to $1.45 billion.

Write to Connor Hart at connor.hart@wsj.com

(END) Dow Jones Newswires

April 23, 2026 07:49 ET (11:49 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

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Analysts polled by FactSet were expecting revenue of $908.9 million. \n</p>\n<p>\n  Shares jumped 7.7%, to $97.59, in premarket trading. \n</p>\n<p>\n  Hasbro attributed the higher revenue largely to continued strength in tabletop game Magic: The Gathering. The company has in recent years attracted more teens and adults with role-playing and trading-card games, including Magic and Dungeons &amp; Dragons. \n</p>\n<p>\n  Its Wizards of the Coast and digital-gaming segment, which includes both franchises, has benefited from expanded distribution, new-player growth and strong repeat purchasing from collectors. \n</p>\n<p>\n  For the quarter ended March 29, Hasbro additionally guided for operating profit of $235 million to $245 million, and adjusted operating profit of $250 million to $260 million. \n</p>\n<p>\n  Hasbro said it plans to release full quarterly results before the market opens on May 20. \n</p>\n<p>\n  Looking ahead, The company reaffirmed its full-year outlook, calling for revenue to grow 3% to 5% in constant currency and adjusted Ebitda--or earnings before interest, taxes, depreciation and amortization--of $1.4 billion to $1.45 billion. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  Write to Connor Hart at connor.hart@wsj.com \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  April 23, 2026 07:49 ET (11:49 GMT)\n</p>\n<p>\n  Copyright (c) 2026 Dow Jones &amp; 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Analysts polled by FactSet were expecting revenue of $908.9 million. \n</p>\n<p>\n  Shares jumped 7.7%, to $97.59, in premarket trading. \n</p>\n<p>\n  Hasbro attributed the higher revenue largely to continued strength in tabletop game Magic: The Gathering. 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Analysts polled by FactSet were expecting revenue of $908.9 million. \n\n\n  Shares jumped 7.7%, to $97.59, in premarket trading. \n\n\n  Hasbro attributed the higher revenue largely to continued strength in tabletop game Magic: The Gathering. 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