By Yukiho Takaichi / Yomiuri Shimbun Staff Writer
Major Japanese retailer Aeon Co., in its five-year medium-term business plan, has set a target of increasing its operating revenue to 15 trillion yen by fiscal 2030, which ends February 2031. That figure is about 40% above the company's operating revenue for fiscal 2025.
In a period of prolonged inflation, the company aims to boost its earnings by improving price competitiveness through its low-priced private label products. Aeon aims to increase the operating profit of its entire corporate group to 530 billion yen, up about 100% from fiscal 2025.
Aeon has been enjoying brisk business for its goods sold under its private label Topvalu brand, with sales revenue reaching about 1.2 trillion yen in fiscal 2025, up about 10% from the previous year. The retail company plans to increase that figure to 2 trillion yen by fiscal 2030. The company intends to secure good profit margins while maintaining low prices through methods such as optimizing materials procurement channels, reducing packaging materials and improving transportation efficiency.
"I anticipate that an operating revenue of 15 trillion yen will allow us to secure the top market share in the domestic retail sector," said Aeon President Akio Yoshida at a briefing session held Monday in Tokyo. "Some of our customers have begun shifting toward discount stores, so we will strengthen our private label products to encourage repeat visits to Aeon."
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This article is from The Yomiuri Shimbun. Neither Dow Jones Newswires, MarketWatch, Barron's nor The Wall Street Journal were involved in the creation of this content.
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May 13, 2026 05:47 ET (09:47 GMT)
Copyright (c) 2026 The Yomiuri Shimbun
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