Ferrari's First EV Fails to Impress Investors -- WSJ

Dow Jones05-26 17:28

By Stephen Wilmot

Europe's most valuable automaker took the wraps off its first-ever model without an internal combustion engine yesterday.

Designed in partnership with celebrated Apple alumnus Jony Ive, the Ferrari Luce is big on glass, light and space. Its starting price will be 550,000 euros in Italy, equivalent to roughly $640,000.

The unveiling sparked a debate among car fans online, with many pillorying the design as too far outside Ferrari's design traditions. Ferrari's Milan-listed shares slumped.

This item is part of a Wall Street Journal live coverage event. The full stream can be found by searching P/WSJL (WSJ Live Coverage).

(END) Dow Jones Newswires

May 26, 2026 05:28 ET (09:28 GMT)

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