Carter's (CRI) is continuing its multi-year partnership with racecar driver Bubba Wallace, and Boys & Girls Clubs of America, to strengthen support for parents through a new parenting resource hub and a nationwide giveback campaign, the company said Wednesday.
The initiative will introduce an online platform offering expert advice, real parent experiences, and practical parenting tips designed to support families from infancy through early childhood and beyond, the apparel company said.
Financial details of the initiative were not disclosed.
Carter's said customers can contribute to Boys & Girls Clubs of America at checkout, both in-store and online, as part of the campaign running through July 31.
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