Cloudflare Partners With Major Browsers to Create, Standardize Privacy-First Internet Protocol

MT Newswires Live06-22

Cloudflare (NET) said Monday that it has partnered with Mozilla Firefox, Alphabet's (GOOG, GOOGL) Google Chrome, Microsoft (MSFT) Edge, and Shopify (SHOP) to create and standardize a privacy-preserving protocol for identifying legitimate web traffic and combating malicious activity.

The initiative introduces Private Access Control Tokens, a technology designed to let browsers verify legitimate users and authorized bots without requiring captchas, intrusive tracking, or mandatory logins, the company said.

Cloudflare said the protocol is designed to enhance security amid rising AI-driven traffic while protecting user privacy and reducing friction for website operators and visitors.

Price: 224.21, Change: +0.15, Percent Change: +0.07

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