Market Chatter: Netflix Weighs Live Channels, Streaming Bundles to Boost Engagement

MT Newswires Live07-10 18:25

Netflix (NFLX) is exploring live television channels and bundling rival streaming services as it looks to revive subscriber engagement, the Wall Street Journal reported Friday.

The report said Netflix has discussed adding continuously streaming genre-based channels and selling subscriptions to other streaming platforms, including Comcast's Peacock, through its app.

The company has also expanded lower-cost content offerings and is pursuing partnerships such as its deal with French broadcaster TF1, while exploring similar agreements in Europe and Latin America, the Wall Street Journal said.

According to the report, executives are also evaluating additional live sports rights, including the 2030 and 2034 FIFA World Cup tournaments.

Netflix did not immediately respond to MT Newswires' request for comment.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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