Ryanair Stays Competitive by Maintaining Lowest Unit Costs

Dow Jones07-13 16:15

0815 GMT - Ryanair's competitive advantage continues to rest on its relentless focus on maintaining the lowest unit costs in the airline industry rather than pursuing a more premium offering, Bernstein analysts Alex Irving and Antoine Madre say in a research note. The Dublin-listed airline's investments in Boeing 737 MAX 10 aircraft, in-house engine maintenance capabilities and strict cost discipline should help preserve its cost advantage over the long term, the analysts say. Ryanair's high staff productivity, labor agreements and ability to shift capacity between airports also strengthen its bargaining power, allowing it to direct aircraft to lower-cost markets while encouraging airports to compete for its business, they add. Shares trade 2% lower at 26.27 euros. (nina.kienle@wsj.com)

(END) Dow Jones Newswires

July 13, 2026 04:15 ET (08:15 GMT)

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